NINJA® UNVEILS NEW FALL KITCHEN PRODUCTS
Launch Includes Four Additions to the Best-Selling Ninja® Foodi® Family
NEEDHAM, Mass. [August 1, 2019] – Ninja, a leader in household innovation, revealed its latest lineup of kitchen products, each innovatively designed to solve everyday home and kitchen needs. The products, which are available now on ninjakitchen.com, include four additions to the Foodi® family—Ninja® Foodi™ Grill, Ninja® Foodi™ Digital Air Fry Oven, Ninja® Foodi™ Cold and Hot Blender, and an 8-quart Ninja® Foodi® Deluxe Pressure Cooker—as well as the Ninja® Blender DUO® with Micro-Juice™ Technology.
Ninja Foodi, the Pressure Cooker that Crisps™, launched last year and quickly caught the attention of consumers, selling out several times during the holiday period and racking up an 11,000-person waitlist for the 8-quart model. The Ninja Foodi family now includes four extensions, each offering an innovative, groundbreaking appliance that merges multiple technologies to increase confidence in the kitchen, helping users be proud of what they cook. The Foodi extension line consists of:
“The Foodi Pressure Cooker was an instant success because it solved what other offerings on the market were lacking by combining two key cooking functions, and these new products will excite consumers for the same reason,” said Mark Barrocas, President of SharkNinja Inc. “We developed each Foodi extension product to deliver against what we were learning from consumers. For example, they wanted authentic indoor grilling and more counter space, so we created products to address those needs. We worked closely with our culinary team to ensure these products would not only solve existing consumer issues, but also produce high-quality meals with ease every single time.”
In addition to the new Foodi products, Ninja introduced the Ninja Blender DUO with Micro-Juice Technology. This next-level blender delivers Total Crushing power for smoothies and frozen drinks, whether they’re made in the 72 oz. pitcher or the 20 oz. single-serve blending cup. Plus, this Ninja has Micro-Juice technology, which combines the High-Speed Total Crushing Blade, built-in vacuum, and Micro-Juice Filter to make smooth, pulp-free juice, like a juicer. DrinkSaver™ removes air from the cup and pitcher to keep drinks fresh up to 48 hours. This allows users to create big-batch blends that last all day, and to store the single-serve cup overnight for grab-and-go convenience the next morning. The Ninja Blender DUO with Micro-Juice Technology is available on ninjakitchen.com and will be available at select retailers for $169.99.
For more information about the Ninja Foodi Grill, Ninja Foodi Digital Air Fry Oven, Ninja Foodi Cold & Hot Blender, 8-quart Ninja Foodi Deluxe Pressure Cooker and the Ninja Blender DUO with Micro-Juice technology and additional Ninja products, visit ninjakitchen.com. Follow Ninja on Facebook at facebook.com/NinjaKitchen, and on Instagram and Twitter @NinjaKitchen and #NinjaInTheKitchen.
About SharkNinja
SharkNinja is an innovation leader in the housewares industry and creator of the familiar household brands Shark® and Ninja®. SharkNinja provides the latest in easy-to-use innovative technology with a growing line of solutions that consist of Shark cleaning and home care products and Ninja kitchen appliances. Products are sold at major retailers and through distributors around the world. Ninja and Shark are registered trademarks of SharkNinja Operating LLC. For more information, visit sharkninja.com.