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Diversity, equity & inclusion

Diversity Equity & Inclusion

At SharkNinja, Diversity, Equity, and Inclusion is vital to our global success. Valuing each unique voice and blending all of our diverse skills strengthens SharkNinja’s innovation every day. We support ALL of our associates in bringing their authentic selves to work, making an impact, and having the opportunity for career acceleration. With help from our leadership, associates, and our community, we aim to have equity be a key component of the SharkNinja DNA. 

Our DE&I program consists of four subcommittees, 100+ global associate volunteers, and a Global DEI Advisory Board.


We focus on metrics and data analytics to enhance, streamline and improve our business processes and systems. We partner with Talent Attraction, Learning & Development, and business functions to infuse DEI throughout the organization.


We are committed to directly impacting the key pillars of Education, Healthcare, and Jobs & Opportunity. We support our communities through direct donations to non-profit organizations, volunteer work, and partnerships. SharkNinja offers a corporate matching program for associates through SharkNinja Cares.


We have 5 affinity groups and 2 DEI Groups. We look for new platforms and channels to communicate, encourage and surface ideas and questions from our associates worldwide, and offer speaker and workshop events to promote global awareness and collaboration.


We strive to elevate and amplify all associates’ voices and provide education resources to support cultural, growth and professional development.

Our associates bring passion, dedication, and originality to all of our workstreams.

Affinity Groups


There are two fundamental beliefs that have helped to shape my career over the past two decades in marketing: that everyone has a responsibility to send the elevator back down to help those still waiting for the doors to open and that it is crucial to help create an environment where women have role models – if they see it, they can be it. WE LEAD provides women an avenue to engage with these types of opportunities and is a community that I’m passionate about helping to grow.


Women’s WE Lead Affinity Group Lead

As a person who loves to help a community grow, DEI is more than just the right place for me. It allows me to volunteer and provides the support we need to grow and have our voices heard as a community. As a co-lead to the South Asian @SharkNinja affinity group, I now have an opportunity to work with my community in supporting others, spreading knowledge of our various cultures, as well as cultivating a more equitable and inclusive space for all of us to be in.


South Asian Affinity Group Co-Lead

I am humbled to be the leader of the South Asian DEI and feel privileged to represent the South-Asian group at SharkNinja. It’s an opportunity for me to continue walking the path as my former leaders and spreading awareness about the various South-Asian ethnicities and cultures. DEI would be felicitous in providing a sense of belonging, building a strong pipeline, and social connections. The aim will be to support the South-Asian communities’ values, increase the demographic outreach while having fun along the way.


South Asian Affinity Group Co-Lead

Having had the opportunity to work for SharkNinja in both the US and China, I’ve experienced firsthand the incredible impact of broadening horizons, expanding perspectives and even, acknowledging our differences. SharkNinja’s DEI Affinity program is helping to facilitate similar experiences & conversations for our Associates around the world and I’m excited to be a part of this initiative – helping the company embrace what it truly means to be a Global brand.


Black Affinity Group Lead

More than ever before, our world is increasingly more digital, and many employees are hungry for deep and meaningful connections within our networks. The Women’s WE Lead Affinity Group is an opportunity to express our humanity by being vulnerable and sharing some unique experiences of being women in a competitive professional environment. My goal as co-chair is to see this Affinity Group serve as the voice of women at SN and help make it an exceptional organization for women to work.


Women’s WE Lead Affinity Group Lead

Growing up I never felt like I racially fit in anywhere – there isn’t even a US census race category specific to those of Middle Eastern or North African descent. DEI is important to me because as the first born of Iranian immigrants, I had a unique experience and I want others like me to feel a sense of belonging. Everyone deserves to feel included.


MENA (Middle Eastern and North Africa) Affinity Group Lead
Josh Redman

It is critical for me to work in an environment that celebrates diversity and enables each individual to feel comfortable to be their true self. I am honored to lead LGBTQ+ @ SharkNinja and work with my colleagues to continue to foster a workplace that is inclusive and equitable for employees of all sexual orientation and gender identities.


LGBTQ+ Affinity Group Lead

DEI is important to me because it’s important for me to learn and understand cultures other than my own. I also strongly believe in employers encouraging everybody to feel safe and welcome being their true and authentic selves in the workplace and around their colleagues.


Leeds UK DEI Group Leader

DEI – Related Events